Ogłoszenie opublikowane przez Professionals Group sp. z o.o. agencję zatrudnienia zarejestrowaną w KRAZ pod nr 23835 / Advertisement published by Professionals Group sp. z o.o. an employment agency registered in KRAZ under no. 23835.

Director / Vice President of Marketing / Head of Marketing

We are looking for an experienced Head of Marketing to join the team of a Polish company specializing in developing cardiac diagnostic solutions based on artificial intelligence and non-invasive methods.

Main responsibilities:

Recruit and manage all marketing personnel including product manager(s), graphic designer, and digital content creators
Implement pricing and product positioning strategies that accelerate sales of existing hardware and software product lines
Develop product launch plans for new software products including NextGen with DRAI and VCAST
Collaborate with technology and sales leadership to identify and manage physician Key Opinion Leaders (KOLs).
Create user requirement and voice of customer documents that help guide product requirement strategies which better position products in the healthcare market
Assist CFO with investor and supervisory board presentations
Manage and measure ROI of conference strategy
Be the key face to societies, conferences, press, and other relevant third-party entities
Consult market research to assess current trends and brand awareness
Identify market segment trends and competitive product positions to identify opportunities
Develop new marketing initiatives such as social media, events or crossover collaborations to strengthen engagement with target audience
Quantify market penetration and awareness metrics and improve performance

Requirements and experience:

BA/BS degree or equivalent relevant experience
10+ years of a proven track record of the leading the marketing function in a software or medical device company
Experience with some subset of the following: medical imaging, image-guided interventions, vascular surgery, capital and consumable medical devices
Strong leadership skills and ability to recruit marketing resources
In-depth knowledge of market research data, data analysis and statistics
Hands on experience with marketing software and tools
Outstanding communication, presentation and leadership skills
Strong relationship-building skills with respect to both internal and external personnel
Ability to rapidly become proficient with the concepts of biometric monitoring software
Comfortable working within a fast-paced multi-national environment requiring both team leadership and a hands-on contribution
Results-oriented team builder with proven experiences building and growing organizations by taking new products to market
Ability to travel over 40% if needed
English - professional proficiency (C2)

What we offer?

Full-time employment based on an employment contract or B2B contract
Interesting and responsible work in a modern company that focuses on “meaningful technology,” something that has value and purpose
Opportunity to work with innovative solutions. We operate in cutting-edge medical technologies such as telehealth and AI – Artificial Intelligence for the healthcare industry
Opportunity to collaborate with both medical and business environments from abroad, including Australia, Canada, USA, the Middle East, European countries, and Asia. The experiences gained have a significant impact on the development of our employees
All necessary work tools, including the latest AI solutions
Yearly bonus system based on achieved goals