WHAT YOU'LL BE DOING:

Assess current state of customer / prospect databases and develop one-time clean up process and ongoing process to avoid duplicates
Define data quality standards and data governance principles to maintain a high level of data integrity and avoid duplicates
In partnership with IT, define customer master data governance policies including - data ownership, access controls, and ensuring compliance
Collaborate with IT and other departments to integrate customer master data across different systems and platforms. This will likely involve implementing data integration tools and technologies to streamline the flow of information
Assist in the migration of customer data during system upgrades, implementations, or data consolidation projects. This requires careful planning and execution to avoid data inconsistencies
Collaborate with marketing, commercial and pricing teams to define and implement customer segmentation strategies based on customer / prospect master data to facilitate targeted marketing, nuanced pricing, personalized customer interactions
Identify opportunities for process improvement and optimization related to customer master data management. This may involve the adoption of new technologies or methodologies to enhance efficiency
Serve as the SME on customer and prospect data management best practices

EDUCATION AND QUALIFICATIONS:

Bachelor's degree in computer science, business, marketing, finance, economics, or a related field
5+ years of progressive experience managing customer / prospect data in salesforce or other comparable CRM
Experience defining data quality standards and data governance principles to maintain a high level of data integrity and avoid duplicates
High level of proficiency using excel, SQL and other query tools to extract and transform data
Fluency using Tableau and other similar visualization tools to produce report
Excellent communication and presentation skills. Ability to tailor level of detail based on audience