Job Description: SEO Specialist

Position Overview: We are seeking a skilled and data-driven SEO Specialist with a strong technical background to join our team. This individual will be responsible for optimizing our website’s performance, driving organic growth, and taking our SEO efforts to the next level. You’ll be working with advanced SEO tools such as Ahrefs and SEMrush, implementing technical SEO strategies, and having full ownership of the SEO process from keyword research to content optimization. If you're ready to take charge, drive results, and be a part of an ambitious team, we want to hear from you.

Key Responsibilities:

Lead and execute on-page and off-page SEO strategies, ensuring the website performs at its best on search engines.
Conduct technical SEO audits, implement fixes, and manage ongoing technical SEO efforts to optimize site speed, structure, and indexation.
Develop and manage data-driven SEO strategies based on analysis, including keyword research, competitor analysis, and backlink strategies.
Use Ahrefs, SEMrush, Google Analytics, and other SEO tools to track, analyze, and improve the website’s SEO performance.
Collaborate with content teams to ensure SEO best practices are implemented within content creation, including optimizing blogs, product pages, and other content assets.
Provide regular SEO performance reports, insights, and strategic recommendations to senior leadership.
Stay up-to-date with SEO trends, algorithm updates, and industry best practices, implementing necessary changes quickly.
Take full ownership of the SEO process, ensuring all goals and KPIs are achieved and exceeded.
Develop and drive the overall SEO strategy to enhance online visibility and organic growth.
Set direction and manage all aspects of content creation, ensuring alignment with SEO best practices.
Oversee and execute end-to-end SEO efforts independently, functioning as an in-house SEO agency.
Manage the SEO budget, including outsourcing tasks like backlink acquisition while maintaining quality control.
Continuously monitor, analyze, and optimize SEO performance to improve rankings and traffic.

Skills & Qualifications:

Proven experience as an SEO Specialist with a focus on technical SEO, content control, and organic growth.
Deep knowledge of SEO tools such as Ahrefs, SEMrush, Google Search Console, and Google Analytics.
Strong analytical mindset with the ability to interpret data and translate it into actionable insights.
Hands-on experience in conducting technical SEO audits, fixing site issues, and improving website architecture.
Expertise in keyword research, link building, and competitor analysis.
Ability to independently manage projects and collaborate cross-functionally with teams.
Strong communication skills and the ability to explain complex SEO concepts in simple terms.
A growth mindset with a passion for improving website performance and user experience.

Bonus Skills:

Experience working in an agency environment.
Experience in content strategy, planning, and optimization.

Why Join Us?

Opportunity to own and lead SEO strategy in a growing company.
Work with a dynamic and supportive team passionate about digital growth.
Access to cutting-edge tools and technologies to support your success.

If you’re a driven SEO professional with a passion for the technical side of SEO and a focus on driving results, we would love to hear from you!

SEO Specialist (REMOTE SOUTH AFRICA) - 33928058297