We’re looking for a results-driven Email Marketer to own and execute our email marketing campaigns. You’ll be responsible for creating and optimizing email content that drives engagement, nurtures leads, increases conversions, and retains customers. The ideal candidate is both creative and analytical, with a strong understanding of email best practices and marketing automation.

Key Responsibilities

Plan, build, and execute email campaigns across the customer lifecycle: acquisition, engagement, conversion, and retention
Write compelling, conversion-focused copy for emails including newsletters, product announcements, promotions, and onboarding sequences
Segment lists and personalize emails to increase relevance and performance
A/B test subject lines, copy, visuals, CTAs, and send times to optimize results
Monitor campaign performance (open rates, click-through rates, conversions, etc.) and make data-driven improvements
Ensure compliance with email regulations (CAN-SPAM, GDPR, etc.)
Collaborate with design, product, and sales teams to align email content with brand messaging and business goals
Manage and grow our email list while maintaining high deliverability and engagement

Qualifications

3+ years of experience in email marketing or CRM
Proficient in email marketing platforms (e.g., Klaviyo, Mailchimp, HubSpot, ActiveCampaign, etc.)
Strong writing, editing, and proofreading skills
Understanding of email analytics and A/B testing
Knowledge of HTML/CSS for email formatting is a plus
Familiarity with audience segmentation and automation workflows
Detail-oriented with excellent time management and project coordination skills

Preferred Qualifications

Experience with eCommerce, SaaS, or digital products
Understanding of broader marketing funnels and customer lifecycle marketing
Experience using tools like Google Analytics, Figma, or CRM platforms

Email Marketing Specialist