Marketing Manager

We are a rapidly growing U.S.-based fintech company providing specialized payments, financing, and trade credit solutions for the construction industry. Our business spans three core pillars: our primary commercial credit and payments platform, our B2B marketplace, and our dedicated building materials brands. Together, these offerings help builders, suppliers, manufacturers, and distributors simplify complex transactions and scale their businesses. We are a fast-growing fintech company with a global team that focuses on execution, collaboration, and solving real-world problems.

We are looking for a strategic and hands-on Marketing Manager to take ownership of our marketing campaigns, community engagement, and digital presence across our entire brand portfolio. The ideal candidate is an analytical, creative, and tech-savvy B2B marketer who can smoothly switch gears between positioning a financial platform, driving traction for a marketplace, and marketing physical building materials. This is a role for a proactive builder who wants to own the strategy, jump into daily execution, and leverage modern AI and automation tools to efficiently scale marketing efforts across multiple distinct properties.

Responsibilities

Social Media & Community Management

Develop and execute social media strategies to grow engagement and brand awareness with businesses
Act as a community manager, engaging with business customers, influencers, and industry leaders
Monitor and respond to comments and inquiries across social platforms
Identify and collaborate with key influencers and partners to increase brand exposure

Marketing Campaigns & Automation

Plan and run integrated marketing campaigns across email, paid media, social, and content channels
Develop drip campaigns, lead nurturing sequences, and other marketing automation workflows using CRM tools
Measure, analyze, and optimize campaign performance to improve conversion rates and ROI

Website Creation, SEO, and AEO

Create and maintain websites on website-building platforms such as Shopify, WordPress, and others. No coding is required
Maintain and improve our website's SEO and AEO to drive organic traffic
Track website analytics and identify opportunities for improvement

Event Marketing & Partnerships

Plan and coordinate industry events, trade shows, and virtual webinars to promote the company
Develop marketing materials and messaging to support sales at events
Leverage events for lead generation, customer engagement, and brand awareness

AI & Marketing Technology

Stay ahead of trends in AI-powered marketing tools and automation platforms
Implement AI-driven solutions to improve efficiency in content creation, social media, and email marketing

Qualifications

Proven experience in B2B marketing, ideally in construction-related industries, SaaS, fintech, or payments
Strong background in social media management, content creation, and community building
Experience running paid ad campaigns (Google Ads, LinkedIn, Facebook, etc.) and organic growth strategies
Expertise in SEO, AEO, website management, and marketing automation tools (HubSpot, Salesforce, or similar CRMs)
Hands-on experience with email marketing, lead nurturing, and drip campaigns
Strong analytical mindset, with the ability to track KPIs, analyze campaign performance, and adjust strategies accordingly
Comfortable working in a fast-paced startup environment, with the ability to take ownership and drive results
Excellent written and verbal communication skills