 Positions : Sales Executives

LOCATIONS : Karnal,Jalandhar,Pathankot andChandigarh

Salary: 3LPA to 5 LPA (Fixed CTC + TA as per company policy)

Experience :- 3- 5 years from agro commodities FMCG only through distributors, Retailers and Channel Partners.
Qualification :- Preference to MBA(Sales/Marketing) Or Graduate in any discipline.

Key Responsibilities:

To generate demand and drive secondary sales of Tiwana Mustard Oil through effective market coverage and customer engagement.
To promote Tiwana Mustard Oil products among retailers, wholesalers, distributors, and end consumers as per company strategy.
To ensure consistent product availability in the assigned territory by efficient distributor management and regular market visits.
To achieve monthly, quarterly, and annual sales targets as per company objectives.
To identify, appoint, and develop new distributors / channel partners to strengthen the sales network.
To track and report competitor activities, pricing, and promotional campaigns to provide timely market feedback.
To implement marketing and promotional initiatives at the ground level to increase brand visibility and market share.
To maintain relationships with trade partners (retailers, wholesalers, distributors) and ensure timely collections.
To plan and execute route plans, ensuring adequate market coverage and call averages as per company norms.
To update self with product knowledge and communicate product benefits and quality standards effectively to customers.
To coordinate with the Area Sales Manager for effective implementation of sales strategy and market development.

Key Skills Required:

Strong communication and negotiation skills
Good knowledge of FMCG sales and distribution channel management
Self-motivated and target-oriented
Ability to build and maintain strong business relationships
Basic understanding of market trends and consumer behaviour

Company Profile :
Our client, established in 1999, is a trusted name in the cattle feed and mustard oil industry with a strong presence across North and West India. Known for consistent quality and farmer trust, the company specializes in cattle feed designed to meet the nutritional needs of buffaloes and cows, improving animal health and dairy productivity. With lab-tested raw materials, compliance with state standards, and a focus on transparency and continuous improvement, the company continues to support the growth and prosperity of the farming community.

Sales Executives - Mustard Oil / FMCG