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Role: Head of Content

Priority Location: Latin America

Working Hours: 8AM - 5PM (Mon - Fri) CST

Salary Range: USD 3,000 USD per month (The final offer is at the client’s discretion and depends on the candidate’s interview result, skills, and experience.)

Type of contract: Independent Contractor

Type of job: Remote

About the Role:

The company helps farmers, ranchers, and ag business operators use AI and technology to drive long-term profitability. We publish a twice-weekly newsletter, run cohort-based courses, and are building a paid community for agricultural professionals. We're growing fast toward 10,000 subscribers and $1M in revenue.

This role starts as Head of Content, but the right person will grow into leading content strategy across a broader media company that applies the same depth-over-breadth editorial approach to topics beyond agriculture, including AI, finance, technology, and business building.

What You’ll Own:

(Immediate)

Manage the twice-weekly newsletter (Tools Tuesday and Threads Thursday), including editorial planning, production scheduling, and contributing writing
Develop content for course marketing, lead magnets, email sequences, and paid media
Develop, execute, and manage the video strategy
Repurpose long-form content into social distribution (LinkedIn, X, short-form video)
Maintain and evolve the editorial calendar across all channels
Ensure every piece of content sounds like a smart operator talking to peers, not a marketer talking at an audience

(Growth Path)

Help shape the daily newsletter and weekly deep dives for a broader audience of curious builders and operators
Develop repeatable content formats (tool breakdowns, mini-reviews, opinion pieces) that scale across contributors
Assist in recruiting and onboarding contributor voices who fit the brand's editorial standards
Contribute to the content-to-commerce flywheel: building trust and curation authority that drives revenue through courses, tools, and digital product recommendations

Who You Are:

You write clearly, directly, and without fluff. Your default tone is conversational and first-person, not corporate.
You can take a technical or complex topic and make it accessible to someone who runs a business, not a tech company.
You understand content as a business function, not just a creative exercise. You think about funnels, conversion, and audience growth alongside editorial quality.
You're curious across domains. Agriculture, AI, finance, operations. You don't need to be an
expert in all of them, but you need to be the kind of person who genuinely enjoys going deep on new subjects.
You can manage an editorial calendar and hit deadlines without being managed.
You have experience writing newsletters, and you understand what makes someone open, read, and click.
You have a perspective on video content strategy and can own the process from concept through distribution.

Nice-to-Have:

Familiarity with agricultural audiences or rural business operators
Experience with AI tools (Claude, ChatGPT, Perplexity, etc.) in a content workflow
Background in creator economy, media startups, or newsletter-first businesses
Experience managing or editing other writers/contributors

Compensation:

Competitive salary based on experience, plus performance incentives tied to subscriber growth and content-driven revenue. Equity or profit-sharing potential as the media company scales.

Head of Content - 50890973356