Finance Manager (Accounting & People Ops

Location: Remote (Preference for Western / Western-aligned time zones)
Type: Full-Time
Reports to: CEO
Compensation: Top-decile base + meaningful equity upside

The Role – In One Sentence

You own every penny that stays in the company and every unit that ships on time.

You are the financial and operational backbone of the brand — protecting cash, crushing COGS, and building a supply chain that can scale aggressively without breaking.

First 90 Days – Non-Negotiable Outcomes

If you don’t get excited by these as hard requirements, this is not your role.

Full COGS Teardown → +10% (minimum) Margin Gain Locked
- SKU-level margin analysis
- Renegotiated terms, reformulated components, or restructured MOQs
- Clear margin improvement plan with timelines and owners
Inventory & Demand Engine Built
- Forecasting model that does not stock out and does not overbuy
- Safety stock logic, reorder points, and exception alerts
- Clear visibility across Amazon, DTC, and wholesale/other channels
Cash-Flow Model That Can Handle 3× Growth Without New Capital
- 13-week rolling cash-flow forecast
- Clear understanding of working capital needs at different revenue scales
- Playbooks for “push” (growth mode) and “defend” (cash preservation) scenarios
Supplier & Co-Packer Landscape Upgraded
- All key contracts reviewed, benchmarked, and either renegotiated or marked for replacement
- Clear supplier scorecard (quality, reliability, cost, terms)
- Strengthened redundancy and risk management in the supply chain

What You Own

You sit at the intersection of finance + supply chain + operations. Your world includes:

Raw Material Sourcing & Vendor Relationships
- Active negotiation on pricing, terms, and lead times
- Global sourcing strategy aligned with quality, cost, and speed
Manufacturing & Co-Packer Management
- Capacity planning, line time, and production scheduling
- QA/QA coordination and on-time, in-full execution
Inventory Planning & Demand Forecasting
- Channel-level demand forecasting (Amazon, DTC, retail/wholesale if applicable)
- Stock levels, buffer strategies, and turns optimization
COGS Destruction
- Continuous cost-down programs without diluting quality
- Reformulations, packaging optimizations, and logistics efficiencies
Cash-Flow Modeling & Runway Protection
- Tight grip on working capital, payables, receivables, and inventory financing
- Scenario modeling (base, downside, aggressive growth)
Core Financial & Compliance Infrastructure
- POs, landed cost tracking, and unit economics
- Coordination on compliance, tax positioning (with advisors), and cap table awareness
- Partnering with bookkeeping/finance resources to maintain clean, decision-ready reporting

You are not a back-office number cruncher. You are a strategic operator who uses numbers to drive decisions in the real world.

Mandatory Prerequisites

No exceptions. We will verify.

You are (or were) a serious athlete.
- Competitive background (sport, endurance, martial arts, etc.).
- You train consistently and live a performance-driven lifestyle.
- Health optimization is part of your identity, not a hobby.
You have personally helped scale a CPG/supplement or similar product brand from ~$5M → $30M+ while improving margins.
- Direct involvement in supply chain + cost management.
- You’ve seen the complexity that comes with growth and solved for it.
You have negotiated 20%+ cost reductions with suppliers without blowing up quality.
- Real examples, real numbers, real outcomes.
You can read a P&L and balance sheet in your sleep.
- Deep understanding of gross margin, contribution margin, and cash conversion.
- You can connect line items to real-world operational levers.

How You’ll Be Judged

You will be evaluated on hard, trackable outcomes, including:

Gross Margin Improvement
- Clear before/after, attributable to your decisions and negotiations.
Zero Stockouts and Minimal Overstock Write-offs
- High service levels without tying up unnecessary capital.
Cash Conversion Cycle
- Improved speed from cash out → cash in.
Forecast Accuracy (±5%)
- Demand and cash forecasts accurate enough to make bold but safe decisions.

This is not a “keep the lights on” job. This is a make the machine more powerful and more profitable job.

How to Apply

Send your CV + a short Loom video

In your Loom (5–7 minutes), answer:

Biggest margin unlock you’ve ever delivered
- Exact numbers, levers you pulled, and how long it took.
Current training proof
- Show us how you live the athlete life (training logs, events, competition history, or similar).
One major cost or inefficiency a fast-growing supplement/CPG brand is probably leaving on the table — and how you’d attack it in your first 60–90 days.

This is not just a VP title.

This is the guardian of margin, cash, and supply stability in a brand that intends to dominate its category.

Apply only if you’re ready to own that responsibility end to end.

Finance Manager (Accounting & People Ops) - 17020