Video Content Creator / Social Media Manager

Work hours: Central European Standard Time zone (Client is based in Zurich, Switzerland)

Role Overview

We are seeking a Video Content Creator / Social Media Manager to support a boarding school’s marketing team by transforming raw photos and videos into polished, on-brand daily social content. This role focuses on improving social media presence through consistent, modern, and engaging short-form video and visual content, while maintaining a premium and cohesive brand aesthetic.

The role operates as a long-term creative partnership, working collaboratively with the internal team and selected student contributors, while providing professional-level execution and creative consistency.

Key Responsibilities

Content Creation & Social Posting

Create high-quality social media assets from raw footage and photos, including posts, stories, reels, and short-form video clips
Maintain an average cadence of approximately one post per day, with flexible story and reel posting based on school activities
Ensure a consistent, modern, premium visual style across the social feed
Align all content with the school’s brand, culture, and positioning

Creative Direction & Trend Awareness

Recommend weekly content ideas and trend-based formats that align with the school brand
Avoid forced or inappropriate trends while keeping content current and engaging
Help organize a simple content plan to maintain momentum during busy periods
Coordinate with student contributors to capture authentic moments while maintaining professional output quality

Light Social Media Management

Draft captions and basic posting copy
Organize content using structured folders and workflows
Schedule and publish content at appropriate times for Germany/Europe time zones
Avoid overnight posting outside reasonable local hours
Optionally assist with building a basic content library and repeatable templates to streamline posting

Ideal Profile

Proven experience creating and managing modern social media content, including reels and short-form video
Strong creative judgment and ability to produce content that feels premium rather than traditional “school marketing”
Comfortable working with tools such as Canva, CapCut, and/or Adobe
Able to work efficiently from raw content (photos and video)
Strong English communication skills for collaboration and workflow clarity
Reliable, organized, and responsive
Availability to overlap at least ~4 hours during EU daytime hours

Bonus Experience

Experience with education, youth-focused brands, or community-driven content

Video Content Creator / Social Media Manager - 17210