Web and Digital Analyst (Remote):
5-7+ Years Experience

We are seeking a Web & Digital Analyst to own our website ecosystem end to end. This role is responsible for website operations, product data execution, platform migration, integrations, and performance analytics. You will be the single point of ownership for how products move from salsify to live site, how the site is maintained, and how performance is measured and optimized. This is a hands-on role—you will both define systems and execute.

Key Responsibilities

Own day-to-day website operations and governance, including site structure, navigation, collections, launches, and ongoing maintenance.
Own the end-to-end flow of product data from Salsify to the live website, including hands-on uploads, bulk updates, attribute management, and data quality enforcement.
Define and maintain product taxonomy, metadata, and data standards to ensure consistency across website, analytics, and downstream platforms.
Manage and maintain third-party website integrations and vendor relationships, including Roomvo, development partners, and data providers.
Lead execution of the Adobe → Shopify migration, including product data mapping, validation, QA, and post-launch stabilization.
Own website and CRM analytics across GA4, SEMrush, ChannelSight, and related tools; ensure accurate tracking and reporting.
Translate performance data into actionable insights to improve traffic quality, conversion, engagement, and merchandising effectiveness.
Serve as the primary cross-functional partner between Marketing, E-commerce, Product, IT, and external vendors; document workflows, requirements, and platform standards.

Required Skills & Experience

5-7+ years of experience in web management, e-commerce operations, digital analytics, or platform ownership roles.
Proven hands-on experience managing product data from a PIM (Salsify or similar) into a live e-commerce site.
Direct experience owning website platforms (Adobe Commerce and/or Shopify), including migration or replatforming initiatives.
Strong understanding of product data, taxonomy, feeds, and data governance.
Experience with GA4, SEMrush, ChannelSight, and web analytics tools.
Uses AI tools to accelerate data validation, reporting, documentation, and operational workflows.
Comfortable managing vendors, integrations, and technical partners.
Strong Excel/Sheets skills; data fluency required.

Web and Digital Analyst - 53897834788