CRM Executives – Post Sales

The CRM Executive – Post Sales is responsible for managing and coordinating the Home Buyer
journey from sales closure to handover readiness. This role ensures timely welcome
communication, smooth agreement execution, disciplined collection follow-ups, loan facilitation,
query resolution, and preparedness for handover—while delivering a reassuring and supportive
Home Buyer experience.
You become the Home Buyer’s primary support partner after booking, guiding them through
agreements, payments, loan processes, and documentation so their journey toward handover is
smooth, transparent, and stress-free.

Key Responsibilities
• Conduct welcome calls within 48 hours of sales closure
• Coordinate agreement execution and track closures
• Follow up on collections in line with payment schedules
• Support Home Buyers with loan processing and coordination with financiers
• Handle and resolve Home Buyer queries within defined timelines
• Prepare Home Buyers for handover by ensuring checklist completion
• Maintain accurate and timely CRM updates across all post-sales stages
• Coordinate with Sales, Finance, Legal, and Project teams
How You Will Support Our Home Buyers
• Clearly explain post-sales processes, timelines, and next steps
• Provide timely reminders and guidance on agreements and payments
• Assist Home Buyers with loan documentation and follow-ups
• Respond empathetically to queries and concerns
• Ensure Home Buyers feel informed, supported, and confident throughout the post-sales journey

Daily Activities & Interactions
• Making welcome calls to newly closed Home Buyers
• Tracking agreement status and payment milestones
• Following up on loan cases and documentation
• Coordinating internally for approvals and updates
• Handling Home Buyer queries and escalations
• Updating CRM with follow-ups, closures, and handover checklists

Collaboration & Teamwork
You will work closely with Sales, Finance, Legal, CRM Managers, Loan Partners, and Project
teams to ensure seamless coordination and a unified Home Buyer experience.
Tools & Systems You Will Use
• CRM systems for post-sales tracking
• Agreement and collection trackers
• Loan coordination systems
• Handover readiness checklists
• Internal communication platforms

What Success Looks Like in This Role – Key Result Areas (KRA) & Key Performance
Indicators (KPI)
• Sales Handover: Welcome call completed within 48 hours of closure
• Agreement Coordination: Agreements closed per month
• Collection Follow-Ups: Collection success percentage
• Loan Facilitation: Loan cases closed percentage
• Query Resolution: Query closure turnaround time (TAT)
• Handover Readiness: Checklist completion percentage
Success in this role is defined by timely handovers, disciplined follow-ups, clear communication,
and well-informed Home Buyers.
Skills & Attributes We Value
• Strong interpersonal skills
• Assertive and clear communication
• Strong coordination and follow-up discipline
• Empathetic communication approach
• High attention to detail and documentation accuracy
• Home Buyer-first mindset
• Ability to manage multiple timelines and stakeholders
• High CRM discipline and process adherence

Experience & Background
• 0–2 years of experience in CRM or post-sales coordination roles
• Exposure to real estate post-sales processes preferred
• Experience handling agreements, collections, or loan coordination
• Familiarity with CRM tools and tracking systems
Training & Growth Path
We believe people do their best work when they feel supported, confident, and valued. We offer
structured onboarding and product training programs designed to set you up for success from day
one. You will receive continuous guidance focused on strengthening communication skills and
Home Buyer interactions, helping you grow with clarity and confidence.
Your growth with us is driven by capability, not just title. We provide clear and transparent pathways
into next steps so you always know what you are working toward. In our people-first organization,
learning is continuous, effort is recognized, and potential is nurtured—giving you the space and
support to grow into the best version of yourself.
Who You Will Work With
• Sales Team – Growth Consultants
• Finance and Legal Teams
• Loan Partners
• CRM Team
Values That Guide This Role
• Responsibility and ownership
• Transparency and clarity
• Respect for Home Buyers’ time
• Consistency in follow-through
• Empathy and trust-building
Working Environment
• Fast-paced, energetic, and collaborative
• Performance-driven yet people-centric
• Open communication and mutual respect
• Strong focus on learning and growth

CTC
Compensation will be commensurate with experience and aligned with industry standards, with
growth opportunities based on performance.

Why Join us ?
We don’t just build houses—we help people come home. You will be part of a
team that values empathy, initiative, and excellence, where your work directly shapes how Home
Buyers experience one of the most important decisions of their lives.
We believe results are not pushed or forced; they are achieved through trust, understanding, and
consistently doing the right thing. Achievements and satisfaction go hand in hand here—because
when Home Buyers feel heard and supported, success follows naturally.

CANDIDATE PROFILE:

CRM Executive: • 0–3 years of experience in CRM or post-sales coordination roles
Exposure to real estate post-sales processes preferred• Experience handling agreements, collections, or loan coordination • Familiarity with CRM tools and tracking systems I Salary: 2-3 LPA

About the Company
Our client is a well-established real estate developer based in East Bengaluru, known for delivering thoughtfully designed, premium residential communities since 2014. The company has successfully completed multiple projects, all fully sold out without any focused brand marketing—driven largely by referrals and repeat buyers. With 1,000+ resident families across five communities and a strong development pipeline, the organization is recognized for its build quality, mindful pricing, and customer-first philosophy. Nearly 60% of first-time buyers have reinvested, reflecting strong trust and long-term relationships. The company follows a people-first culture where employees are brand custodians and customers are brand ambassadors, offering professionals a stable and growth-oriented work environment.

CRM Executive – Post Sales (Residential Real Estate)