Job Title: Controller

Working Hours: Monday to Friday 9am to 5pm PST

Salary Range: 2000-4500 USD/month depending on experience

About the company:
The brand that makes fun toys like paddle boards, skateboards and bikes, is now adding electric bikes to the mix.

About the Role:
We are seeking a true finance owner to take full ownership of the finance function. This is more than bookkeeping—you’ll lead end-to-end financial operations, support strategic decision-making, and roll up your sleeves when needed. You’ll work closely with leadership while driving automation, efficiency, and accuracy in all finance processes.

Core Responsibilities:

Own end-to-end finance function with oversight of bookkeepers
Cash flow forecasting and management
Budget vs actuals tracking and analysis
Financial planning & analysis (FP&A)
3-statement modeling (Income Statement, Balance Sheet, Cash Flow)
Accrual accounting oversight, including depreciation, amortization, and asset schedules
Optimize ERP (NetSuite or similar) for efficiency and accuracy
Drive automation and process improvements
Support leadership in decision-making with actionable insights
Hands-on execution when needed

Hard Skills Required:

Strong US GAAP knowledge
Accrual accounting mastery
FP&A and 3-statement modeling experience
NetSuite or similar ERP proficiency
Forecasting and financial modeling expertise
Advanced Excel and finance system literacy

Soft Skills Required:

Strong business acumen and strategic thinking
Tech-forward and automation mindset
Clear, concise communication with leadership
Entrepreneurial and ownership mentality

Must-Haves:

Comfortable balancing strategy and execution
Willingness to complete a case study or assessment
Tech-savvy with an efficiency-focused mindset

Controller - 17751