Media Buyer (Paid Ads Specialist)

Company: Confidential (System-Driven Growth Agency)
Location: Remote (Americas time zones preferred)
Type: Full-time / Contract-to-Hire
Reports to: Founder / Head of Growth

About the Company

We build revenue systems for event venues, hospitality brands, and experience-based businesses.

We don’t just run ads.
We engineer end-to-end growth systems:

Paid traffic (Meta, Google, TikTok)
Conversion-optimized landing pages
AI-powered lead follow-up and CRM automation
Real pipeline and revenue tracking

Our clients include wedding venues, rooftop bars, restaurants, hotels, and event spaces across the U.S. and LATAM.
We move fast, test aggressively, and scale what works.

The Role

We’re hiring a Media Buyer to own paid acquisition from strategy → execution → optimization → scale.

You’ll be responsible for driving qualified event leads, booked tours, and real revenue — not vanity metrics.

You’ll work directly with the Founder, creative team, and automation team to launch and scale campaigns across multiple venues and markets.

This is a performance role. Your success equals client growth.

Responsibilities

Paid Media Strategy & Execution

Launch and manage campaigns across:
- Meta (Facebook & Instagram)
- Google Ads (Search, Display, YouTube)
- TikTok (bonus)
Build full-funnel systems:
- Cold traffic → Lead → Nurture → Booking
Structure accounts by venue, region, event type, and seasonality

Optimization & Scaling

Monitor CPL, lead quality, booking rates, and ROAS
Kill losing ads quickly and scale winning campaigns
Refresh creatives weekly
Scale budgets responsibly

Tracking & Infrastructure

Set up and QA:
- Pixels
- CAPI
- GA4
- Conversion tracking
- UTMs
Ensure clean, reliable data across ad platforms and CRMs

Collaboration

Work closely with:
- Creative team (ads, hooks, UGC, video)
- Funnel and landing page team
- CRM and automation team
Translate performance insights into creative and funnel improvements

Who You Are

Performance-obsessed
Data-driven but creative
Comfortable owning results
Fast, curious, and systems-minded

Required Experience

2+ years managing Meta and Google Ads
Proven results with lead generation or local service businesses
Strong understanding of:
- Funnels
- Retargeting
- Creative testing
- Scaling frameworks
Experience managing budgets from $5k–$100k+ per month

Bonus (Not Required)

Hospitality, weddings, events, or local services experience
GoHighLevel, HubSpot, ActiveCampaign, or similar CRMs
TikTok Ads experience
CRO or landing page optimization
AI or automation tools

Media Buyer (Remote 5520311585)