DART Recruitment 🎯

Company / Client Overview

Our client is a fast growing and forward thinking marketing agency that partners with ambitious brands to drive measurable growth. The agency operates in a performance driven environment where strategy, data and creativity work together to deliver real commercial impact.

Role Overview

We are looking for a Performance Marketing Consultant who can own growth execution end to end.

This role goes beyond campaign setup. You will be responsible for translating business objectives into scalable, measurable performance strategies, optimising across channels, and proving commercial impact.

You should be comfortable operating independently, making decisions, and advising clients on what to do, not just how to do it.

Key Responsibilities

Performance & Media Execution
• Plan, launch and optimise paid campaigns across Meta, Google, TikTok, LinkedIn and other relevant networks
• Select channels, formats and budgets based on objectives, audience intent and ROI potential
• Continuously test, iterate and scale campaigns based on performance data

Measurement, Tracking & Analytics
• Set up and manage conversion goals, pixels, tags and event tracking
• Define attribution logic and funnel measurement
• Work confidently with GA4, platform analytics and client data environments
• Evaluate profitability, CAC, LTV and ROI, focusing on revenue impact rather than vanity metrics

CRM & Lifecycle Campaigns
• Build and manage lifecycle and CRM campaigns using Mailchimp or similar marketing automation platforms
• Support See, Think, Do, Care strategies across paid media and CRM
• Implement automation flows, behavioural segmentation and trigger based campaigns

Strategy & Business Acumen
• Translate commercial and brand objectives into clear performance strategies
• Align short term activation with long term brand building
• Make informed decisions on targeting, creative testing and budget allocation
• Assess performance impact on brand health and sustainable growth
• Challenge briefs when needed and propose outcome driven solutions

Systems, Automation & Tech
• Understand CMS platforms and how performance integrates with them
• Implement optimisations using automation, trigger based events and AI assisted workflows
• Work with Google Tag Manager and modern outbound tools such as Clay or similar

Data & Advanced Reporting
• Support advanced reporting through BI tools such as Power BI or Looker
• Translate complex data into actionable insights for clients and stakeholders

Requirements

• Strong hands on experience in performance marketing across multiple platforms
• Proven ability to manage campaigns independently and deliver measurable growth
• Strong commercial mindset with clear understanding of brand and creative alignment
• Experience with tracking, analytics and attribution modelling
• Comfortable working with automation tools and AI driven workflows
• Results driven, accountable and confident in client facing environments

What the Company Offers

• Competitive salary package €25,000 to €30,000 depending on experience
• 13th salary
• Performance based bonus
• Flexible working hours
• Remote first setup with 1 day per week at the office
• Tech gear provided
• Exposure to complex growth challenges beyond simple campaign execution

Last but not least, at Dart Recruitment we are by your side every step of the way, offering support, guidance and complete confidentiality throughout your career journey.

Performance Marketing Lead