Paid Search Specialist

At TLNT, we believe that recruitment is more than just filling roles — it’s about connecting humans with humans. We’re a people-first organization partnering with top U.S. companies to help them grow by attracting exceptional talent, and we know that the right content can open the right doors.

About our partner: Join a digital-first marketing agency partnering with ambitious brands to drive measurable growth through strategy, creativity, and data. With a strong focus on performance and innovation, the team operates in a collaborative, fast-moving environment where experimentation and continuous optimization are core to success. The company values marketers who think both creatively and analytically, and who take ownership of results that directly impact client growth.

About the role: As the Paid Search Specialist, you will play a pivotal role within the marketing team, owning the management, optimization, and growth of paid search campaigns across platforms such as Google Ads and Bing Ads. Working closely with SEO specialists, content marketers, and digital strategists, this role focuses on enhancing visibility, driving qualified traffic, and maximizing conversion performance. The position contributes directly to revenue growth by developing and executing data-backed paid search strategies, continuously analyzing performance metrics, and refining campaigns to achieve measurable results in a competitive digital landscape.

This is an excellent opportunity to grow your career with a leading US-based company—fully remote.

What You'll Do

Develop, execute, and optimize cutting-edge paid search strategies to meet and exceed company goals and ROI targets.
Conduct keyword research and selection for pay-per-click campaigns and SEO projects.
Monitor and analyze campaigns on Google Ads, Bing Ads, and other platforms to identify trends and insights for performance improvement.
Manage campaign expenses, staying on budget, estimating monthly costs, and reconciling discrepancies.
Optimize copy and landing pages for paid search engine marketing campaigns.
Perform ongoing paid keyword discovery, expansion, and optimization.
Research and analyze competitor advertising links and strategies.
Prepare and present reports on campaign performance, insights, and optimization strategies to stakeholders.
Collaborate with internal teams to create landing pages and optimize the user experience.
Stay updated with PPC and SEM trends, tools, and best practices to continuously improve campaign performance and strategy.

What You Need

Bachelor's degree in Marketing, Business, or a related field.
Extremely proficient in Google and Bing
Proven experience managing PPC campaigns across Google, Bing, and other search platforms.
Strong understanding of SEM best practices and a proven track record of delivering qualified traffic and converting visitors into leads/sales.
Proficiency with PPC analytics tools (e.g., Google Analytics, SEMrush, etc.) and experience in data analysis and reporting.
Familiarity with bid management tools and strategies.
Excellent analytical, organizational, and time management skills.
Strong attention to detail and the ability to manage multiple projects simultaneously.
Effective communication skills, both written and verbal.
Google Ads certification preferred.
Experience with A/B and multivariate experiments.
Working knowledge of HTML, CSS, and JavaScript development and constraints is a plus.

Salary & Perks

Competitive Salary
This is a full-time, long-term position.
The position is immediately available and requires entering into an independent contractor agreement.
Work from home.
Monday through Friday, 8:00 a.m. to 5:00 p.m. (+/- 1 hour accepted) - PST.
Additional perks.

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