Ecommerce Operations & Marketing Specialist

Remote (South Africa)
Salary Range: (depending on experience)
Reports to: Head of Ecommerce / Marketing Lead
Type: Full‑Time (Overlap with U.S. EST hours)

Role Overview

We are hiring an experienced Ecommerce Operations & Marketing Specialist to support a portfolio of Shopify storefronts across various clients and internal brands. This role is execution‑heavy, with an expectation to manage multiple stores simultaneously, ensure clean product launches, and maintain flawless campaign execution. Over time, the ideal candidate will own processes end‑to‑end, solve problems proactively, and recommend improvements to workflows and systems.

This is not an entry‑level administrative role. Rather, we seek a mid‑to‑senior‑level ecommerce operator who executes with precision today and grows into a process leader and forward‑thinking operator tomorrow.

Ramp-Up & Ownership: This role starts as execution-focused, with direct guidance and onboarding support. Within the first 60–90 days, the ideal candidate will begin taking ownership of processes, identifying gaps, and proposing solutions to streamline operations across multiple stores and campaigns. Over time, this Specialist will become the go-to operator for process improvements, launch coordination, and workflow optimization.

Key Responsibilities

Multi‑Store Shopify Management

Build and launch products on multiple Shopify stores
Upload, optimize, and QA product images and descriptions
Set up and organize collections, tags, and merchandising logic
Update homepage banners and featured collections
Conduct detailed QA on product pages: pricing, variants, mobile optimization, tracking, and analytics

Email & SMS Marketing Execution (Klaviyo)

Build and deploy automated email and SMS flows
Schedule campaigns and maintain campaign calendar
Segment lists based on strategy guidelines
Execute A/B tests (subject lines, timing, content)
Pull and report key campaign metrics
Ensure campaigns are deployed accurately and on schedule

(Strategy and planning direction are provided by leadership — the Specialist executes and improves.)

Social Media Execution

Schedule approved social posts across platforms
Repurpose content for different channels
Write captions aligned with brand voice and guidelines
Monitor comments and DMs; provide light community engagement
Track engagement and provide performance reporting

Product Launch Coordination

For new product drops and seasonal launches, the Specialist will:

Upload products and finalize store merchandising
Build supporting landing pages
Build and schedule launch email and SMS campaigns
Coordinate social rollout schedule
Ensure all tracking, pixels, and UTM parameters work correctly
Execute pre‑, live‑, and post‑launch checklists

Process Ownership & Critical Thinking

Identify gaps in existing workflows and propose actionable improvements
Document and refine SOPs for ecommerce operations & marketing execution
Work with leadership to streamline multi‑store execution
Communicate issues and solutions with clarity and ownership

Ideal Candidate Profile

We seek a candidate who:

Has 3+ years’ experience in ecommerce operations or digital marketing execution
Has managed or supported multiple Shopify stores simultaneously
Is highly organized, detail‑oriented, and execution‑focused
Communicates clearly and professionally, especially in written formats
Thrives in a fast‑paced environment with multiple priorities
Can think ahead, spot gaps and bring thoughtful solutions

Bonus but not required:

Experience with Klaviyo automations beyond basic flows
Familiarity with Shopify apps and launch tooling
Experience documenting and improving processes
Exposure to multi‑client ecommerce environments

What Success Looks Like

Clean, error‑free product launches across all stores
Reliable and timely email/SMS campaigns
Social content deployed with consistency and accuracy
SOPs that meaningfully reduce execution friction
Processes the Specialist owns independently with minimal guidance

Ecommerce Operations & Marketing Specialist - 57553409624