Brand Designer

Sourcing Location: LATAM and SA
Work Schedule: 9AM - 5PM CST
Salary: $1500 - $2000 - ($2500 For exceptionally strong CDDs)

About Us

● Ambitious mission: We're transforming how people understand and optimize their health through microbiome science—from pregnancy and infant wellness to adult gut, hormonal, and longevity health. This is an opportunity to have a trajectory-altering impact.

● Grown-up, thoughtful culture with a playful side and sense of humor

● Room to build: Huge vision with opportunity to grow rapidly and influence company direction

● Transparent culture: We do the right thing by our team, users, and stakeholders

● Our core values:

Learn fast, be better (get to the root cause)
Relentlessly resourceful but know when to ask for help (scrappy but smart)
Think like an owner (have accountability)
Act with honesty and empathy (radical candor)
Delight people by anticipating their needs (be proactive and thoughtful)

Opportunity

As Brand Designer, you will shape and evolve the company's visual identity, driving brand awareness, user engagement, and growth across all marketing channels. This is a hands-on role—you will both set creative direction and execute the work, designing brand collateral including website pages, social media assets, email campaigns, packaging, and more. You'll ensure brand consistency as we scale while remaining deeply involved in day-to-day design output. This position reports directly to the Marketing Lead.

What You’ll Do:

● Lead creative direction and produce assets for digital campaigns, landing pages, email, social, print, packaging, and events across our direct-to-consumer and B2B channels

● Build, extend, and evolve our visual language, making strategic recommendations for brand expression (illustrations, icons, colors, typography, animations, motion, etc.)

● Own and maintain the company's Brand Guidelines/Standards, ensuring consistency across all touchpoints

● Build scalable systems: Develop self-serve templates, asset libraries, and processes that enable non-designers to create on-brand materials efficiently

● Collaborate cross-functionally with marketing, product/UX, science, and external agencies to translate business objectives into compelling creative

● Strong stakeholder management skills, including the ability to synthesize conflicting input, ask clarifying questions, and make informed creative decisions that serve broader business goals

● Simplify complexity: Turn scientific and health concepts into accessible, persuasive visuals that educate and convert

● Optimize for performance: Iterate on creative based on data and channel-specific requirements to improve results

● Provide creative input: Offer a strategic perspective on brand positioning and visual storytelling as we expand into new markets

Preferred Qualifications

● 5-7+ years of professional brand design experience, ideally in a full-time capacity at fast-paced startup environments (DTC health/wellness experience strongly preferred)

● Degree in Graphic Design, Marketing, or equivalent work experience

● Strong portfolio demonstrating brand system development, multi-channel campaigns, and visual storytelling

● Meticulous attention to detail, as evidenced by a flawless portfolio

● Expert proficiency in Figma, Adobe Creative Suite, and Canva

● Ideally familiar with Webflow, Webflow CMS, and its applications

● Proven ability to develop and scale brand systems, not just execute one-off assets

● Track record of translating complex concepts into clear, compelling visuals

● Strong communication skills with the ability to present and defend creative decisions

● Excellent project management skills with ability to prioritize across multiple workstreams

● Self-directed, proactive, and comfortable with ambiguity

● Thrives as a doer: Excited to be in the weeds producing work, not just directing others

Additional Notes to Consider

Brand Style Mandate: Portfolios must align with a "warm, reassuring" brand style; candidates with only "high octane" work will be rejected.
Goal: Find a more senior designer who can be a proactive brand advocate and gatekeeper, requiring minimal direction.
Desired Experience: Full-time brand or agency experience is preferred over pure freelance work, as it signals better team collaboration skills.
Brand Vibe: Warm, reassuring, scientific, thoughtful, calm.
Rejection Criteria: Candidates with portfolios consisting almost entirely of "high octane" work (e.g., energy drinks, extreme sports) will be passed on.

Brand Designer - 18299