LOOKING FOR STELLAR TOP CANDIDATES

Position: Email Marketing Manager
Working Hours: Full-Time│ Monday to Friday | 9:00 am to 5:00 pm EST
Search Location: Global
Salary: $1500-2500
: The Final Salary Offer depends on the client’s decision, interview results, and experience

About the Role:

The Email Marketing Manager will be responsible for managing and optimizing Locomotive’s email marketing programs across all brands and cities.

This role will focus on:

Driving ticket sales
Improving lifecycle automation
Increasing repeat attendance
Scaling segmentation across hundreds of markets
The ideal candidate combines creative marketing thinking with strong technical CRM skills.

Role Responsibilities:

Email Campaign Strategy

Plan and execute email campaigns to promote live events across multiple cities
Build promotional sequences for show launches, presales, and last-minute ticket pushes
Optimize subject lines, creative, and CTAs for ticket conversion

Lifecycle Marketing

• Build and manage automated flows including:

Welcome sequences
First-purchase nurture
Post-event engagement
Repeat buyer campaigns
Lapsed customer reactivation

Segmentation & Personalization

Create targeted campaigns by city, event type, purchase behavior, and engagement history
Build dynamic audience segments to improve open and conversion rates

Performance Optimization

Monitor and improve key metrics:

Open rate
Click-through rate
Ticket conversion rate
Revenue per send
Run A/B tests on subject lines, offers, timing, and design

CRM & Data Integration

Manage email platform integrations with ticketing platforms (Easol, Ticketmaster, etc.)
Maintain list hygiene and deliverability
Ensure GDPR / CAN-SPAM compliance

Cross-Team Collaboration

• Work closely with Paid Media, Creative, and Event Operations teams
• Align email campaigns with marketing launches and ticket release schedules

Requirements:

4+ years of experience in email marketing or lifecycle marketing
Experience with high-volume consumer brands or ticketed events preferred
Technical Skills → Experience with one or more platforms:
- Klaviyo, HubSpot, Mailchimp, Iterable, Customer.io, Salesforce Marketing Cloud

Strong understanding of:
- Segmentation, deliverability, automation flows, A/B testing, and CRM integrations
Marketing Mindset
- The candidate should understand:
  - Urgency-based marketing
  - Event ticket sales funnels
  - Repeat customer monetization
  - Conversion optimization

Experience with E-commerce or ticketing businesses is highly valuable.

Key Metrics for Success:

First 6 months:

Increase email-driven ticket sales
Improve open rates and CTR across the campaign.
Build a scalable lifecycle automation framework
Implement improved segmentation across markets.

NOTE: We prioritize the processing of one application at a time. If you have applied for multiple job openings within our organization, we kindly request that you direct any update inquiries to the team responsible for handling your initial application.

PLEASE NOTE:

→ We are looking for candidates based anywhere Globally
→ Please note that we process only one active application at a time—if you’ve applied for multiple roles, kindly direct any updates to the team handling your first application.
→ To start processing, submit your resume in English.
→ The final offer will be at the client’s discretion and will depend on your interview performance, skills, and experience.

Email Marketing Manager - 18555