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Role: Senior SEO Specialist
Priority Location: LatAm
Working Hours: US business hours preferred
Salary Range: $2,000 - $3,500 per month (The final offer is at the client’s discretion and depends on the candidate’s interview result, skills, and experience.)
Type of contract: Independent Contractor
Type of job: Remote, Full-Time Equivalent (FTE)

Role Overview

We are seeking a Senior SEO Specialist to take full ownership of organic growth and digital visibility for a U.S.-based home services company. This role will focus on improving website traffic, search rankings, and overall online presence.

The ideal candidate is experienced, strategic, and capable of executing SEO initiatives end-to-end while also contributing to broader marketing efforts.

Key Responsibilities

Develop and execute SEO strategy (on-page, off-page, technical)
Conduct keyword research and implement optimization strategies
Optimize website structure, content, and performance
Monitor and improve search engine rankings and organic traffic
Manage and analyze performance using tools like Google Analytics, Search Console, SEMrush, etc.
Identify growth opportunities across website and digital channels
Support content strategy aligned with SEO goals
Collaborate on broader digital marketing initiatives
Stay up to date with SEO trends, algorithm updates, and AI tools

Required Qualifications

4–7+ years of experience in SEO (senior level)
Proven track record of improving organic traffic and rankings
Strong knowledge of technical SEO, on-page, and off-page SEO
Experience with SEO tools (Ahrefs, SEMrush, Google Analytics, etc.)
Understanding of AI tools and how they apply to SEO/content
Strong analytical and problem-solving skills
Ability to work independently and take ownership of strategy

Preferred Qualifications

Experience working with service-based or local businesses
Background in home services, construction, or roofing industries
Experience with conversion optimization and website performance
Familiarity with broader digital marketing (content, paid ads, etc.)

Senior SEO Specialist - 60008683935