Creative Producer (Fractional / Contract)

Position Overview

We are seeking a highly experienced Creative Producer to build and lead a scalable creative production function for a fast-growing marketing team. This role combines creative leadership with hands-on execution and production management, ensuring a consistent pipeline of high-performing visual assets across paid and lifecycle marketing channels.

This is not a traditional designer or copywriting role. We are looking for a strategic producer who can develop creative concepts, manage production from brief to delivery, direct external creative talent, and ensure every asset meets brand, quality, and performance standards.

The ideal candidate understands performance marketing, knows how to create content that converts, and can balance creativity with operational excellence.

Employment Type

Fractional / Contract
Remote
Flexible, asynchronous working environment
Opportunity to scale engagement during peak production periods

Key Responsibilities

Creative Production Leadership

Own the end-to-end visual creative production process.
Build and manage a reliable network of freelance editors, videographers, motion designers, photographers, AI artists, and UGC creators.
Direct all creative production from briefing through final delivery.
Establish scalable production systems and workflows.

Performance Creative

Produce and oversee creative assets for paid and lifecycle marketing including:

Video advertisements
User-generated content (UGC)
Static advertisements
Carousel ads
Motion graphics
Short-form social content

Ensure all creative is optimized for platforms including Meta, Google, YouTube, Reddit, Bing, and emerging paid channels.

Creative Strategy & Briefing

Develop clear creative briefs before production begins.
Translate marketing objectives into effective creative concepts.
Maintain creative testing roadmaps and concept libraries.
Collaborate with content and marketing teams to align creative with campaign goals.

Production Management

Source, commission, and manage freelance creative specialists.
Coordinate production timelines and asset delivery.
Direct video shoots and creative projects when required.
Maintain quality control across all creative outputs.

Brand Stewardship

Ensure all creative adheres to brand guidelines.
Review assets for compliance, factual accuracy, and consistency.
Maintain a high standard of visual storytelling across every touchpoint.

Creative Testing

Develop creative concepts for different customer segments and funnel stages.
Produce multiple creative variations for testing.
Continuously improve creative performance using campaign insights and data.

Required Experience

We're looking for someone who has:

Significant experience leading creative production for digital marketing campaigns.
Managed external creative teams or freelance production networks.
Strong background in video production and paid social creative.
Experience developing creative for performance marketing campaigns.
Excellent project management and organizational skills.
Ability to work independently in a fast-paced remote environment.
Strong understanding of creative strategy and conversion-focused design.

Preferred Qualifications

Experience with:

Meta Ads creative
Google Ads creative
YouTube advertising
UGC production
AI-powered creative workflows
Motion graphics
Creative testing frameworks
B2B marketing
Financial, SaaS, or professional services industries

Key Skills

Creative Direction
Creative Production
Video Production
Performance Marketing
Paid Social Advertising
Brand Management
Creative Strategy
Project Management
UGC Production
Motion Design
AI Creative Tools
Stakeholder Management
Vendor & Freelancer Management

Success Measures

Success in this role will be measured by:

Consistent delivery of high-quality creative assets.
Improved creative performance across paid campaigns.
Efficient production workflows and turnaround times.
Strong creative testing cadence.
Reliable management of external creative resources.
Maintenance of brand consistency across all channels.

Who You Are

You are both strategic and hands-on. You enjoy building systems as much as creating exceptional work. You know how to turn marketing objectives into compelling creative that performs, and you're comfortable leading people, managing production, and stepping in to create key assets yourself when needed.

If you're excited about building a high-performing creative engine that directly impacts business growth, we'd love to hear from you.

Creative Producer (Remote) SA/LATAM-62045502618