Location: Remote (South Africa and LATAM)
Contract: Independent Contractor
Schedule: Full-Time, Monday-Friday, EST

Position Overview

We are seeking a Head of Growth & Revenue Operations (RevOps) to take full ownership of customer acquisition and revenue growth. This is a high-accountability role where marketing meets sales mathematics. You are not just a strategist—you are the lead architect, data tracker, and hands-on operator responsible for scaling both high-ticket and low-ticket funnels, building automated email infrastructure, and systematically expanding from warm audiences into profitable cold acquisition.

This role allows leadership to focus on content creation and delivering world-class webinars while you own the systems, execution, and optimization required to turn that content into measurable and predictable revenue.

Key Responsibilities

End-to-End Acquisition Ownership

Architect, build, and optimize the entire digital acquisition ecosystem.
Transition the business from relying primarily on internal audiences to building scalable cold traffic channels (Meta, Google, and other platforms).

Funnel Building & Tech Stack Execution

Build, test, and optimize both low-ticket and high-ticket marketing funnels.
Manage landing pages, opt-in flows, checkout experiences, and tracking systems.

Revenue Operations (RevOps) & Data Architecture

Develop accurate tracking systems across the customer journey.
Measure and optimize key performance metrics including webinar registration rates, attendance rates, funnel drop-off points, and conversion rates.

Email Marketing & Automation

Own email marketing strategy for both existing audiences and cold lead nurture campaigns.
Write, build, and deploy automated sequences, broadcasts, and segmented campaigns that increase customer lifetime value (LTV) and drive cross-sell opportunities.

Performance Marketing

Execute structured paid media testing with a strong focus on profitability.
Optimize campaigns to achieve predictable and scalable return on advertising investment.

Creative Resource Management

Continuously test messaging, offers, hooks, and creative concepts.
Collaborate with copywriters and designers by requesting new creative assets based on campaign performance and data insights.

Qualifications

6+ years of experience scaling digital information products, online education, software, or similar businesses through high-ticket and low-ticket funnels.
Strong hybrid skill set with the ability to develop growth strategy while also executing technical marketing tasks, including CRM setup, email marketing, funnel implementation, and paid advertising.
Deep expertise in conversion rate optimization (CRO), marketing attribution, and key growth metrics such as CAC, LTV, ROAS, and MER.
Experience working in lean, remote teams with the ability to operate independently, solve problems proactively, and collaborate across functions.
A revenue-focused mindset with a strong understanding of how marketing activities directly impact business growth and profitability.

Head of Growth & Revenue Operations (Remote) - 62036395776