Role: Senior Paid Media Manager / Head of Growth

Priority Location: South Africa

Working Hours: 9AM - 5PM (EST) Mon - Fri

Salary Range: $3,500 - $6,000 USD per month (The final offer is at the client’s discretion and depends on the candidate’s interview result, skills, and experience.)

Type of contract: Independent Contractor

Type of job: Remote

Mission For This Role:

This is NOT a typical paid media role. If you have only optimized campaigns inside Ads Manager, managed modest five-figure ad budgets, or prefer navigating dozens of layers of corporate management, this position isn't for you.

This is an A+ player search.

We're intentionally setting an extremely high bar.

The ideal candidate has likely spent years growing successful D2C ecommerce brands, understands consumer psychology, loves performance marketing, and knows how to scale while maintaining profitability.

You're equally comfortable discussing:

Creative strategy
Media buying
Landing pages
Offer development
Funnel optimization
LTV:CAC ratios
Subscription economics
New customer acquisition
Scaling winning campaigns

You don't wait for direction.

You identify opportunities, execute quickly, and continuously improve performance.

You thrive in small, entrepreneurial environments where things move fast and where results matter far more than titles.

What You’ll Own:

Paid Media

Own Meta advertising strategy and execution
Scale existing campaigns while maintaining profitability
Expand Google's contribution to revenue
Continuously test audiences, offers, creatives, and campaign structures
Improve overall acquisition efficiency

Creative Strategy

Work closely with an existing creative team in Serbia to produce winning advertisements.
This role is not expected to design creatives—but you should know how to brief creatives, identify winning concepts, and iterate quickly.
The company is heavily investing in AI-generated content using modern creative tools, so experience leveraging AI within performance marketing is a major advantage.

Growth Strategy

Partner directly with the founder to:

Launch new products
Build new acquisition funnels
Develop lead generation concepts
Improve customer acquisition economics
Execute growth experiments
Turn ideas into shipped campaigns

Landing Pages & Conversion

Own testing across:

Landing pages
Offers
Promotions
Seasonal campaigns
Funnel optimization
Conversion rate improvements

Seasonal Launch Planning

The Company runs numerous product launches throughout the year including:

Halloween
Christmas
Spring
St. Patrick's Day
New product collections
Promotional campaigns

You'll help own planning and execution across these launches.

Qualifications & Skills:

You MUST have

Hands-on ownership of at least $200,000/month in Meta ad spend (this is a hard requirement)
Extensive experience scaling Meta campaigns profitably
Strong Google Ads experience
Exceptional English communication skills
Experience working directly with ecommerce brands
Experience owning strategy AND execution—not simply reporting on campaigns
Ability to work overlapping US Eastern business hours

If you have not personally managed $200k+/month on Meta, this position will not be the right fit.

Highly Preferred Experience

We're especially excited about candidates who have experience with:

D2C apparel or fashion brands
Consumer lifestyle brands
Subscription or membership ecommerce businesses
High-LTV customer acquisition
Retention-aware acquisition strategies
Scaling businesses from seven figures to eight figures
Landing page optimization and CRO
Creative testing frameworks
AI-powered creative production
Startup or founder-led companies

Agency experience can absolutely be valuable, but candidates who have deeply owned growth for a single ecommerce brand are especially attractive.

What Success Looks Like:

Six months from now, you've become the Founder’s right hand for growth.
Instead of the founder personally managing campaigns every day, you've taken ownership of paid acquisition while bringing new ideas, better execution, and stronger performance.
You're launching experiments weekly.
Scaling winning products.
Improving Google Ads.
Building better acquisition funnels.
Working closely with creative.
Helping the company confidently march toward $10M+ in annual revenue.

The Team:

You'll work directly with:
Founder/CEO
Existing Serbian creative team
Offshore customer support and operations team
Supply chain partners

This is a lean, high-performing company where decisions happen quickly and bureaucracy is minimal.

Senior Paid Media Manager - 62734940685