Job Title: Media Buyer — Google & Meta Ads

Employment Type: Full-Time, Independant Contractor

Compensation: $2000–$3,000 USD/month (Commensurate with experience)

Location: Remote - Open to candidates in South Africa, Latin America, or the Philippines

Working Hours: 9:00 AM – 6:00 PM Pacific Time, Monday through Friday

Industry: Healthcare / Chiropractic services

About the Role

We are looking for an experienced, hands-on Media Buyer who can take ownership of paid advertising across Google Ads and Meta Ads. This is not a role for someone who needs extensive training or step-by-step direction. We are looking for a mid-to-senior level professional who can hit the ground running, independently analyze campaign performance, identify problems, test solutions, and make informed recommendations. The ideal candidate will be comfortable taking ownership of the advertising function and guiding the business on what is working, what isn't, and what should happen next.

What You'll Do

Manage and monitor Google Ads and Meta Ads campaigns on a daily basis.
Monitor campaign performance, budgets, conversions, and key performance indicators.
Analyze advertising data to identify trends, opportunities, and underperforming campaigns.
Test different ads, headlines, audiences, creative concepts, messaging, and campaign structures.
Identify what is and isn't working and explain why.
Optimize campaigns based on performance data and recommend which should be scaled, adjusted, paused, or replaced.
Troubleshoot underperforming campaigns.
Continuously look for opportunities to improve lead generation and advertising efficiency.
Communicate campaign performance and recommendations clearly to the business.
Take ownership of paid-media strategy rather than simply executing instructions.

Required Experience & Skills

Mid-to-senior level paid media experience.
Strong hands-on experience with Google Ads and Meta Ads.
Proven understanding of campaign testing and optimization.
Strong analytical and problem-solving skills; ability to interpret campaign data and translate it into actionable decisions.
Ability to independently diagnose campaign performance issues (e.g., campaign structure, targeting, ad copy, landing-page alignment, conversion tracking).
Strong understanding of performance marketing principles.
Ability to work independently with minimal handholding.
Strong written and verbal English communication.

Required Tools:

Proficiency in Google Ads and Meta Ads

Client Assessment Process to follow:

Step 1: Submit an email introducing yourself and explaining why you are interested in the role.
Step 2: Conversation with the client.
Step 3: A working interview/role-play style session focused on how you would fix their Google Ads campaigns.

Media Buyer | 64058924657