Sales Development Representative (SDR)

Location: Colombia; (Medellin preferred)

Department: Business Development / Sales

Employment Type: Full-Time (40 hours/week)

Work Schedule: Monday – Friday, 8:00 AM – 4:00 PM EST or 9:00 AM – 5:00 PM EST

Compensation: Estimated Total Target Earnings (OTE) of $2,000 – $2,500 USD/month ($1,000 – $1,500 base salary + uncapped commission structured at ~$50 per qualified appointment set; quota target ~20 meetings/month)

Company Overview

Our client is a premier franchisee —a industry-leading provider of comprehensive technology and managed IT services across North America. Supporting high-growth businesses, we deliver end-to-end solutions designed to protect critical systems, optimize IT performance, ensure cybersecurity, and build scalable infrastructure for long-term expansion.

As one of the largest operation networks in the ecosystem (spanning Georgia and Tennessee), the company is scaling its internal sales engine. We are bringing our Sales Development Representative (SDR) function in-house to build a long-term presence and expand our client base across U.S. markets.

Role Overview

We are seeking a proactive, articulate, and results-driven Sales Development Representative (SDR) to serve as the tip of the spear for our outbound sales efforts. Working closely with executive leadership and sales teams, you will identify, contact, qualify, and schedule meetings with key U.S.-based decision-makers (C-level executives, business owners, and IT directors).

This is a high-volume, outbound business development role that requires strong professional communication, persistence, and effective pipeline management. While technical proficiency in IT is not required day one, a genuine curiosity for business technology, cybersecurity, and emerging AI tools is essential.

Key Responsibilities

1. Outbound Prospecting & Lead Generation

Execute consistent outbound call, email, and multi-channel outreach campaigns targeting prospective U.S. businesses.
Research target accounts, identify key decision-makers, and build structured prospect lists aligned with the company’s Ideal Customer Profile (ICP).
Initiate engaging, value-driven conversations with business owners, executives, and IT stakeholders.
Maintain daily outbound activity standards to build a steady pipeline of opportunities.

2. Discovery & Lead Qualification

Conduct initial discovery conversations to evaluate business needs, technology environments, and IT pain points.
Identify operational gaps related to cybersecurity, IT reliability, system performance, and technology scalability.
Qualify leads according to established ICP criteria before handing off opportunities to the sales leadership team.
Gather key account context and capture detailed discovery notes in the CRM.

3. Appointment Setting & Pipeline Management

Convert qualified prospect conversations into scheduled sales meetings for executive sales representatives.
Manage calendar coordination, issue meeting invites, and clearly communicate the meeting value proposition to prospects.
Execute pre-meeting reminder sequences to maximize show rates and reschedule missed appointments promptly.
Maintain complete CRM hygiene—documenting calls, emails, pipeline stages, and follow-up activities in real time.

4. Lead Nurturing & Follow-Up

Execute multi-touch outreach workflows to re-engage past prospects, cold leads, and stalled pipeline opportunities.
Maintain persistent, professional follow-up schedules without creating an aggressive sales posture.

Required Qualifications

Experience: 2+ years of hands-on experience in SDR, inside sales, business development, appointment setting, or cold outreach roles.
Language Proficiency: C1/C2 Fluent English (spoken and written) with a confident, professional phone presence tailored to communicating with U.S. business executives.
Skills: Strong cold-calling skills, objection-handling capability, high resilience, self-motivation, and disciplined time management.

Preferred Qualifications

Prior experience in B2B outbound sales targeting U.S. companies.
Experience selling technology services, Managed IT Services (MSP), SaaS, Cybersecurity, or technical solutions.
General awareness or interest in business technology, IT infrastructure, and AI tools.
Familiarity with modern CRM platforms, cold outreach tools, and sales engagement platforms.

What We Offer

Competitive Base + Uncapped Commission: Base salary of $1,000 – $1,500/month plus performance bonuses (~$50 per scheduled appointment), yielding a realistic OTE of $2,000 – $2,500+/month.
Comprehensive Training: Extensive onboarding covering internal MSP solutions, technology offerings, CRM systems, and proven outreach messaging.
Growth Opportunity: Be among the foundational hires for our international expansion team with future path options into Account Executive or sales leadership roles.
Work Flexibility: Fully remote setup aligned with U.S. business hours.

Sales Development Representative - 64286735966