Outbound Lead Generation & Appointment Setting Specialist

Location & Employment Details

Remote
Full-time, Monday–Friday, 8:00 AM – 5:00 PM US Eastern Time
Reports to: Business Development Manager
Compensation: [monthly USD + variable compensation]

About the Company
We are a well-established, family-owned U.S.-based home and property services company serving the greater Boston area for more than 30 years. What began as a single service line has grown, through acquisition and a reputation for quality, into a full portfolio of residential and commercial offerings — including cleaning, landscaping, irrigation, exterior maintenance, repairs and handyman work, property management, and detailing. Our growth to date has come almost entirely through referrals and repeat business, a testament to the reliability our clients count on.

About the Role
This is the first dedicated outbound role in our company's history, and it exists to build something we have never had: a proactive lead pipeline. For three decades, new business has come to us. We now have a large base of past and current customers — and a wider local market — that has never been proactively contacted about the full range of services we offer.

You will own the top of our sales funnel: researching and building prospect lists, reaching out to homeowners and commercial clients, gauging interest across our service lines, and booking qualified estimate appointments for our local team to close on-site. You are not expected to close deals or be a technical expert in every service. Your job is to open doors, spark interest, and deliver warm, qualified opportunities to the right person on our team.

Key Responsibilities

Lead Generation & Market Research

Research and build targeted prospect lists across residential and commercial segments
Identify opportunities to introduce additional services to existing and past customers
Proactively recommend data sources, tools, and outreach strategies to strengthen the pipeline

Outbound Outreach & Qualification

Conduct high-volume outbound calls, emails, and follow-ups to prospects and past customers
Gauge interest across multiple service lines and qualify leads against agreed criteria
Run structured follow-up cadences to keep opportunities moving

Appointment Setting & Handoff

Book qualified estimate appointments for the Business Development Manager and division leads
Provide clean, complete context on each lead so the closing team is set up to win
Confirm appointments to minimize no-shows

CRM & Pipeline Management

Log all outreach and lead activity accurately and consistently
Maintain data hygiene and keep pipeline status current
Track and report on outreach volume, conversions, and appointments set

Required Qualifications

2+ years in outbound lead generation, appointment setting, SDR, or inside sales, ideally serving U.S.-based customers
Demonstrated success with high-volume cold and warm outbound calling
Excellent spoken and written English with a clear, neutral accent and strong phone presence
Ability to independently research and build prospect lists
Proficiency with CRM systems and general comfort with sales tools
Reliable availability during U.S. Eastern business hours

Preferred Qualifications

Background in home or local services (solar, roofing, HVAC, pest control, remodeling, moving) or real estate inside sales
Experience selling or setting appointments across multiple products or services
Experience building outreach lists from scratch and sourcing prospect data
Familiarity with U.S. small-business or homeowner audiences

Ideal Candidate Profile
You are:

A proactive hunter who takes initiative rather than waiting for direction
Resilient and unfazed by rejection on the phone
Highly organized and disciplined with follow-up and CRM data
Comfortable operating in a build-it-as-you-go environment without a perfect playbook
Resourceful — you find the list, the tool, or the angle rather than asking for it
Personable and trustworthy on the phone, able to build rapport quickly

Why Join Us

Ground-floor role: you will help build our outbound function from scratch and shape how it works
Stability: a profitable, family-owned company with 30+ years of steady growth
Impact: your work directly drives revenue, and your results will be visible to leadership
Growth: as the function proves out, there is room to grow with it

Outbound Lead Generation & Appointment Setting Specialist - 21349