SEO Strategist

Experience: 3+ years
Employment Type: Full-Time, Fully Remote
Sourcing Location: South Africa
Schedule: Monday–Friday 9:00 AM–6:00 PM CST
Compensation: $2,000/month
Primary Focus: Organic search strategy, technical SEO, keyword intelligence, on-page optimization, AI-assisted content strategy, and funnel tracking alignment

About the Company

Our client is a full-service marketing agency specializing in high-impact, direct-response digital marketing strategies, media planning, performance creative, and funnel optimization. By combining strategic content, technical precision, and data-driven execution, the agency helps businesses build sustainable organic visibility, capture high-intent search traffic, and maximize customer conversion across diverse digital ecosystems.

As the agency continues to grow, it is expanding its organic search team to ensure clients receive high-ranking, technical, and content-led SEO strategies that deliver long-term business outcomes.

Role Overview

We are seeking an SEO Strategist to take full ownership of organic search strategy, technical SEO audits, on-page optimization, content planning, and link-building frameworks across client accounts.

In this role, you will act as the architect behind organic traffic growth, identifying high-value search opportunities, optimizing website architectures, guiding content strategy, and resolving technical bottlenecks. You will leverage AI-assisted search tools and platforms to streamline keyword research, content briefs, schema generation, and site audits while bringing senior-level analytical judgment to every campaign.

The ideal candidate is a strategic, technical, and data-driven search marketer with a deep understanding of search engine algorithms, project management workflows, and funnel alignment.

Key Responsibilities

SEO Strategy & On-Page Optimization

Develop, execute, and manage comprehensive organic search strategies tailored to client growth goals and target audiences.
Conduct in-depth keyword research, intent mapping, and search query analysis to drive content creation and page optimizations.
Optimize on-page elements including page titles, meta descriptions, header tags, internal link structures, images, and content relevance.
Align organic search strategies with conversion funnels and lead generation workflows inside Go High Level.
Develop content gap analyses and collaborate with content teams to produce high-ranking, search-optimized copy.

Technical SEO & Site Architecture

Perform technical site audits using industry tools to identify and resolve crawlability, indexability, site speed, and architectural issues.
Implement and manage structured data (Schema markup) to enhance rich snippet eligibility.
Monitor Core Web Vitals, mobile usability, and overall technical site health.
Coordinate with web development and design teams to execute technical fixes and site architecture improvements cleanly.

AI-Enhanced Research & Content Intelligence

Utilize AI tools (such as ChatGPT and Claude) to accelerate keyword clustering, content brief creation, intent analysis, and technical script generation.
Leverage AI platforms to analyze complex search data, extract optimization insights, and write high-ranking schema markup.
Refine, edit, and validate AI-assisted research and strategy outputs to ensure high editorial accuracy, E-E-A-T compliance, and strategic alignment.
Stay current with evolving search engine algorithm updates, platform AI features, and modern search technology trends.

Analytics, Tracking & Reporting

Monitor organic performance metrics, ranking trajectories, traffic growth, and conversion rates across Google Search Console and GA4.
Set up, maintain, and audit tracking configurations to ensure organic conversion attribution is accurate within Go High Level.
Analyze competitor backlink profiles and design ethical, white-hat link acquisition strategies.
Prepare clear performance reports and present strategic recommendations to internal leadership and project managers.

Workflow & Agency Collaboration

Manage SEO roadmaps, campaign timelines, and optimization tasks within ClickUp.
Collaborate closely with content developers, designers, and project managers to ensure seamless campaign execution.
Ensure all SEO initiatives support broader performance marketing, brand, and sales funnel initiatives.

Required Qualifications

3+ years of professional experience as an SEO Strategist, Organic Search Specialist, or similar agency/marketing role.
Proven track record of driving organic traffic growth, keyword rankings, and organic conversion improvements.
Practical experience using ChatGPT and Claude (or similar AI tools) for keyword strategy, technical auditing support, and content intelligence.
Hands-on experience using ClickUp for project tracking, task organization, and cross-functional coordination.
Experience working with Go High Level (CRM) to align organic landing pages, lead capture forms, and conversion tracking.
High proficiency with Google Search Console, Google Analytics (GA4), and standard SEO tools (e.g., Ahrefs, SEMrush, Screaming Frog).
Strong technical SEO expertise (site speed optimization, crawl budgets, rendering, canonicalization, schema markup, Core Web Vitals).
Advanced written and verbal English communication skills with high analytical and strategic clarity.
Strong organizational skills and the ability to manage multiple client accounts simultaneously.
Reliable internet connection and a dedicated remote workspace.

Preferred Qualifications

Previous experience in a fast-paced digital marketing agency environment.
Deep understanding of Google’s E-E-A-T guidelines, helpful content systems, and search AI Overviews (SGE).
Basic knowledge of HTML, CSS, JavaScript, and CMS platforms (WordPress, Shopify, Webflow).
Experience integrating SEO strategies with paid media and direct-response marketing funnels.

Technology & Tools

Candidates should be proficient with or capable of quickly mastering:

Google Search Console & Google Analytics (GA4)
Ahrefs, SEMrush, Screaming Frog, or similar SEO suites
ClickUp (Project Management)
Go High Level (CRM & Landing Page Integration)
ChatGPT & Claude (AI Research & Technical Tools)
Schema Generators & Web Crawlers
Google Workspace / Microsoft Office

What This Role Offers

Direct ownership over organic growth strategies for a diverse client portfolio.
A modern agency environment that actively integrates AI tools and organized management systems.
Collaboration with dedicated content, design, paid media, and project management teams.
Consistent full-time hours within standard Central Time business hours.

Ideal Candidate Profile

The ideal candidate is a forward-thinking, analytical SEO strategist who understands that search optimization is about driving high-intent business conversions, not just raw traffic.

They are comfortable diving into code and technical site audits in Screaming Frog, tracking search performance in GSC and GA4, and staying organized inside ClickUp and Go High Level. Rather than relying exclusively on traditional SEO tactics, they embrace modern AI tools like ChatGPT and Claude to speed up keyword clustering, outline creation, and strategic insights.

Most importantly, they take accountability for organic performance, staying ahead of search engine updates and continuously optimizing accounts to deliver tangible ROI.

Success Metrics

Success in this role will be measured by:

Growth in target keyword rankings, organic search traffic, and organic conversions for client accounts.
Timely execution and delivery of SEO audit recommendations and tasks within ClickUp.
Accuracy and completeness of technical fixes, schema implementations, and tracking setups inside Go High Level.
Effective, intelligent leverage of AI tools to accelerate keyword strategy and technical execution.
Clear, insightful reporting and communication with internal account leads.
Collaboration effectiveness with content and design teams on on-page assets.

SEO Strategist - 65083581722