Shopify Developer / Marketing Assistant

Location & Employment: Fully Remote | Full-Time IC | Reports to Founder

About the Company
We are a growing U.S.-based e-commerce company operating a direct-to-consumer brand on Shopify. As we scale, we're bringing on someone to own the execution behind our storefront and marketing so the founder can focus on strategy and growth.

About the Role
This role exists to take landing page builds and recurring marketing execution off the founder's plate. Right now, the founder is personally building Shopify landing pages and handling marketing tasks that don't require his attention — which caps how fast the business can move. You'll own the hands-on work: standing up and iterating landing pages that convert, and absorbing the steady stream of marketing tasks that keep the brand running. This is a doer role for someone who likes ownership, moves fast, and doesn't need a playbook handed to them.

Key Responsibilities

Shopify & Landing Pages

Build, edit, and optimize Shopify landing pages and product pages using the theme editor or page builders (Shogun, PageFly, or Replo) if you prefer.
Make front-end adjustments with HTML, CSS, and light Liquid (spacing, layout, custom sections)
Manage product uploads, collections, and merchandising updates
Run and iterate on A/B tests to improve conversion

Marketing Execution

We update banners and some small content on our brands each week to keep things fresh. So staying on top of weekly updates and making sure they’re done on time. Typically midnight PST.
Support paid and organic campaigns: assets, landing pages, basic reporting
Edit simple graphics and creative edits (Canva/Figma) for pages. We have an in house graphic designer, we use figma. But sometimes we have to make minor text adjustments to the graphics.
Keep the site and campaigns updated for promotions and product launches

Ongoing Operations

Own the recurring, miscellaneous marketing tasks that come off the founder's plate
Track basic performance metrics and flag what's working and what isn't

Required Qualifications

2+ years working hands-on in Shopify (theme editor, page builders, front-end edits)
Working knowledge of HTML, CSS, and basic Liquid
Experience building marketing emails/flows (Klaviyo or comparable)
Strong written English and clear, proactive communication
Self-directed — can take a loose request and run with it without hand-holding

Preferred Qualifications

Custom Shopify theme or app development experience
CRO/A/B testing background
Paid media familiarity (Meta, Google)
DTC or consumer brand experience

Ideal Candidate Profile
You are highly organized and self-managing. You're equally comfortable inside a code editor and a Figma file. You move fast, catch details, and would rather own an outcome than wait for instructions. You read a half-formed request and come back with the thing done — not with ten clarifying questions. You care about how a page performs, not just how it looks.

Shopify Developer & Marketing Assistant - 21559