Job Title: Marketing Executive

Salary Package:

USD 1,100 per month
Accommodation
Plus Expat Benefits

Job Overview

Our client, a branded luxury lifestyle property in the Maldives, is seeking a creative and results-driven Marketing Executive to support the development and execution of marketing initiatives that strengthen brand awareness, drive engagement, and promote the property's offerings. The successful candidate will assist with digital marketing, social media management, content creation, promotional campaigns, and marketing coordination, ensuring all activities align with the property's brand identity and luxury positioning.

Key Responsibilities

Assist in planning and executing marketing campaigns to promote the property's facilities, services, dining concepts, and guest experiences.
Manage social media platforms, including content planning, publishing, community engagement, and performance monitoring.
Coordinate the creation of marketing materials, including digital content, promotional visuals, brochures, and presentations.
Support website content updates, online promotions, and digital marketing initiatives to increase brand visibility.
Liaise with internal departments, external agencies, photographers, designers, and other partners to deliver marketing projects.
Assist in organizing promotional activities, events, partnerships, and campaigns targeting key market segments.
Monitor marketing campaign performance, social media analytics, and engagement metrics, preparing reports and recommendations.
Ensure all marketing communications and materials maintain brand consistency and reflect the property's luxury lifestyle positioning.
Conduct market research and competitor analysis to identify trends, opportunities, and potential marketing initiatives.
Support the implementation of marketing strategies that contribute to guest engagement, brand reputation, and commercial objectives.

Qualifications and Requirements

2–4 years of proven experience in marketing within the hospitality, hotel, resort, or travel industry.
Strong knowledge of social media management, digital marketing, and online promotional strategies.
Bachelor's degree in Marketing, Communications, Business Administration, or a related field is preferred.
Strong understanding of digital marketing, social media management, and content development.
Experience coordinating marketing campaigns, promotional activities, and brand communication initiatives.
Excellent written and verbal communication skills, with strong attention to detail.
Creative mindset with the ability to develop engaging content aligned with luxury brand standards.
Familiarity with social media analytics, digital marketing tools, and campaign performance reporting.
Proficiency in Microsoft Office and relevant marketing, content creation, or design tools.
Strong organizational and project coordination skills, with the ability to manage multiple deadlines.
Ability to work collaboratively with different departments and external partners in a multicultural hospitality environment.