Marketing Operations & Integration Specialist

Location / Employment Details

Location: Fully remote, Philippines-based
Type: Full-time, 40 hours a week, Monday to Friday
Schedule: At least 4 hours a day of overlap with US Pacific business hours (8 AM–4 PM PT, which falls roughly 11 PM–8 AM Manila time depending on US daylight saving)
Works with: Head of Growth, Clinic & Lifecycle Marketing Manager, and YouTube Lead, daily
Equipment: Reliable high-speed internet, a backup connection, and a dependable computer

About the Company

We are a rapidly growing U.S.-based hearing healthcare company specializing in tinnitus and hearing care. Founded in 2020 by a doctor of audiology, we built a national telehealth practice that has treated more than 3,000 patients across more than 10,000 consultations.

We are now pairing that telehealth model with a growing network of in-person audiology clinics, built largely through acquisition, in New York, Connecticut, Philadelphia, Charlotte, and Silicon Valley. Patients find us through one of the largest tinnitus education channels on YouTube, along with email, SMS, direct mail, and our websites. Our care model is evidence-based, and our audiologists approve every email and SMS before it goes out.

About the Role

This role exists because our growth now outpaces our marketing operations. Every clinic we acquire needs its email, SMS, booking, tracking, listings, and website stood up and connected to our system, and today that work competes for time with everything else the growth team runs.

You will own that integration work and turn it into a repeatable playbook, so each new clinic launches faster and cleaner than the last. Alongside it, you will be the operator behind our day-to-day engine: lifecycle campaigns, YouTube publishing, social, website, and direct mail.

Our copy is already drafted with AI and approved by our audiologists, so the job is not writing. It is execution, accuracy, and systems: getting the right message to the right patients on time, with zero errors, and automating anything you find yourself doing twice. This frees our Head of Growth and marketing leads to focus on strategy and growth instead of setup and sends.

Key Responsibilities

Clinic Marketing Integration

Own the marketing integration checklist for every newly acquired clinic, from kickoff through go-live
Set up or migrate email and SMS platforms; import and segment patient lists with opt-outs respected
Connect booking links, forms, call tracking, and UTMs so every lead source is attributed
Set up Google Business Profile, review generation, and social accounts for each location
Coordinate website updates with our web developer and QA every system before launch
Hit each launch date with the Head of Growth and Clinic Marketing Manager, and document every integration so the next one goes faster

Lifecycle Marketing (Email and SMS)

Build, segment, test, and schedule 6 to 12 campaigns a week in ActiveCampaign, SimpleTexting, and CounselEar
Turn audiologist-approved copy from Notion into accurate, on-time sends
Manage lists, tags, and automations, and keep patient data clean across platforms
Catch errors before anything goes out: links, merge fields, segments, send times, and opt-out handling

YouTube Operations

Upload and package every video: titles, descriptions, tags, chapters, cards, end screens, and pinned comments
Coordinate editors in Frame.io and keep the Notion video pipeline current
Report weekly channel performance to the YouTube Lead

Social Media

Own social across our brands: plan the content calendar and repurpose videos, emails, and events into posts, reels, and stories
Schedule and publish, respond to comments, and report on what is working

Website and Funnels

Update pages and content in WordPress (Elementor)
Keep funnels, forms, and booking links working, and brief our developer on larger builds

Direct Mail and Creative

Produce clinic letters and campaign graphics in Canva
Send mailings through Click2Mail

Automation, AI, and Reporting

Use Claude, ChatGPT, Zapier, and similar tools to automate recurring work: list syncs, QA checks, weekly reports, and content repurposing
Maintain a short SOP for every process you own
Compile a weekly marketing operations report across email, SMS, YouTube, and social

Events and Webinars

Support virtual patient summits and webinars with promotional sequences, registration, and speaker logistics

Required Qualifications

3+ years of hands-on marketing operations experience for a U.S. company, across email, SMS, and website
Has personally built campaigns and automations, not just sent them, in a major ESP such as ActiveCampaign, Klaviyo, HubSpot, or Mailchimp
Has sent SMS campaigns, either in a dedicated platform (SimpleTexting, Attentive, Postscript) or within an ESP
Has set up or migrated marketing systems for a new business, location, or brand (ESP, CRM, tracking, listings)
Has run social media accounts for a brand, including short-form video and scheduling tools
Comfortable editing WordPress sites, with basic HTML and CSS
Uses AI tools daily and can show real examples of automating their own work
Excellent written English and strong attention to detail

Preferred Qualifications

YouTube Studio and channel operations experience
Elementor, Zapier or Make, Notion, Canva, Google Analytics 4, and Looker Studio
Healthcare, multi-location, or local business marketing experience
Post-acquisition or new-location marketing integration experience
Familiarity with patient data privacy (HIPAA) and email and SMS consent rules
Direct mail experience
Prior experience working U.S. business hours from the Philippines

Ideal Candidate Profile

You are:

A systems builder. You see a repetitive task and automate it rather than doing it twice.
Meticulous. You test the link, check the segment, and confirm the opt-outs before you hit send, every time.
Comfortable owning a project end to end. You can take a new clinic from a blank checklist to a clean go-live without being chased.
A proactive communicator. You flag blockers early, give clear status updates, and work well across time zones.
A fast learner who works independently, picks up new platforms quickly, and hits deadlines.
Someone who documents as you go, so the next launch is easier for you and for the team.

Why Join Us

Real ownership. You will own the marketing integration playbook for a company actively acquiring clinics, and shape how every new location launches.
Meaningful work. The messages you send help people living with tinnitus and hearing loss find care that improves their daily lives.
A modern stack. We already use AI in our content workflow, and we want someone who will push that further.
Growth. As our clinic network expands, so does the scope of this role.

Marketing Operations Specialist - 21878