About the Company

SynchroGrid is a Texas-based engineering firm specializing in protective relaying, substation design, and NERC compliance, supported by in-house software that automates engineering work. With more than 50 employees, primarily electrical and software engineers, SynchroGrid has spent more than 14 years serving 30+ utilities across the United States from offices in Bryan/College Station, Texas and Denver, Colorado, and has annual revenue of $10–20 million. Our mission is to support and empower our clients to maintain the reliability of the power system, guided by our core values: People-First, Integrity, Quality, and Innovation.

About the Role

The Sales Engineer is a mid-level technical sales support position reporting to the Technical Sales Manager. This role combines technical knowledge of power system protection engineering with sales support capabilities to help drive SynchroGrid's consulting and software business growth. The Sales Engineer acts as a technical liaison between customers and the sales team, providing product demonstrations, technical consultation during the sales process, and post-sale implementation support and account management.

Responsibilities

Pre-Sales Technical Support (50%)
Identify and pursue new customers in target utility markets
Develop high-quality proposals and quotations, including drafting technical scopes, for both software and engineering service sales
Support development of regional territory and individual account strategies
Prepare and deliver technical presentations and product demonstrations of SARA software
Create technical documentation and collateral for sales presentations
Develop demonstration scenarios and use-cases tailored to customer needs
Support proof-of-concept evaluations and trial implementations
Participate in customer site visits to assess technical requirements
Gain hands-on experience with the SARA software through client work in support of the Engineering Services consultancy business (first year only - optional pending experience level)

Post-Sales Product and Service Implementation Support (30%)
Lead account management efforts by strengthening client relationships
Provide onboarding and initial training for new SARA software customers
Support customers with software integration during initial adoption phase
Troubleshoot basic technical issues and coordinate with engineering for complex problems
Document customer implementation processes and best practices
Create customer-facing technical guides and tutorial materials
Gather customer feedback on product usability and feature requests

Sales Process Support (20%)
Support achievement of annual revenue targets through active selling
Perform outreach to potential clients via email, phone calls, social media, etc.
Maintain and update technical content in CRM system (HubSpot)
Track product demonstration schedules and follow-up activities
Coordinate with engineering team on technical feasibility for custom requests
Attend sales team meetings and provide technical input on opportunities
Support marketing initiatives with technical content creation
Support lead development by representing SynchroGrid at relay conferences and industry events
Maintain competitive intelligence on software products in the market

Qualifications

Bachelor's degree in electrical engineering or related technical field
Coursework in power systems, protection, or related areas preferred

Required Skills

Understanding of electrical power system fundamentals
Moderate knowledge of protective relaying principles
Familiarity with technical software applications and databases
Proficiency with Microsoft Office Suite
Ability to learn new software platforms quickly

Communication & Presentation Skills:

Strong verbal and written communication skills
Ability to explain technical concepts to diverse audiences
Comfortable presenting to small and large groups
Professional demeanor in customer-facing situations
Ability to build rapport with utility engineers
Self-motivated with strong organizational skills
Detail-oriented with multitasking ability
Team player who collaborates effectively
Customer-service oriented mindset
Willingness to travel (40%-50%)
Valid driver's license

Preferred Skills

Experience with relay settings or power system protection
Exposure to utility operations or electric power industry
Experience with ASPEN, PSS/E, or similar software
Familiarity with NERC reliability standards
Previous customer-facing or technical support experience
Experience creating technical documentation
Interest in pursuing PE licensure

SynchroGrid, Inc. is an Equal Opportunity Employer.

Senior Sales Electrical Engineer