We're recruiting a hands-on Lead Product Manager (B2C) to own growth at a fast-growing UK insurtech.

This is a well-established, profitable insurtech with ambitious plans for growth. The business is moving to empowered product teams and reimagining how it works for the AI age, giving its people the autonomy and tools to move quickly, learn from customers and create real, measurable value.

You'll help the business acquire the right customers, create exceptional buying experiences and make it effortless for them to come back. You won't be measured by the features you ship, but by the customer and commercial outcomes you create.

The role

Owning the product strategy and priorities for customer acquisition, conversion and retention
Leading a cross-functional team across Engineering, Design and Data, focused on measurable outcomes
Building deep customer understanding through research, behavioral data and commercial insight
Identifying and prioritising opportunities to improve buying journeys, conversion and repeat purchase
Partnering with Marketing, Pricing and Data to optimise acquisition around lifetime value and profitability
Rapidly testing ideas through discovery, prototyping and experimentation
Building an outcome-focused roadmap rather than a backlog of stakeholder requests
Exploring how AI can accelerate discovery, experimentation and delivery

What we're looking for

You'll have a strong track record of driving growth in a digital consumer business, with the numbers to prove it. We'd expect experience across a good mix of:

Leading growth products or customer journeys in a high-volume digital consumer business
Strong background in B2C - This is critical
Owning and moving outcomes such as acquisition, conversion, retention, revenue or lifetime value
Improving digital funnels through experimentation and continuous optimisation
Taking ambiguous customer problems from discovery through delivery to measurable impact
Strong customer discovery, experimentation and product analytics skills
Combining qualitative insight with quantitative data to make decisions
Excellent prioritisation, communication and cross-functional leadership
A bias towards shipping, measuring and learning

Experience optimising quote, checkout or other transactional journeys, working with performance marketing, CAC and attribution, or across web and mobile products would be a strong advantage, as would practical experience using AI in product discovery and delivery.

Previous experience within insurance, fintech, ecommerce or another high-volume digital consumer business would be beneficial.

What's on offer

Permanent salary of £100,000 + benefits
Fully remote working (UK-based)
Ownership of the core commercial engine of a growing, profitable business
High-volume digital journeys, so your experiments deliver answers fast
A modern, empowered product team with a clear AI-first direction

Ideally, you'll have several years' product management experience with a strong focus on growth, and the results to show for it.

This is a great opportunity for a Senior or Lead Product Manager who loves growth work and wants genuine ownership of outcomes, not tickets.

Interested? Get in touch to find out more.

Lead Product Manager - Growth