Customer Relationship Management refers to nurturing and managing relationships with existing and potential clients. With increased competition, it has become increasingly important for recruitment firms to focus on and invest in their relationships with their customers. CRM tools help businesses manage their relationships in a far more scalable way.
Some CRM systems are specially designed for recruitment agencies. These systems give recruiters, all their candidate and client data in one database. On the other hand, you also get reports which help you better evaluate team performance. When implemented well, the best CRM systems can change the trajectory of your business.
Pro Tip: For a recruitment firm, it is essential that your CRM system also has an ATS built in so you can manage all your business processes in one place. Recruit CRM is a CRM + ATS solution for new & growing recruitment agencies.