Job title: E-commerce Manager

Location: [Company location]

Reports to: [Director of E-commerce or Head of Digital]

Employment type: [Full-time]

Job summary:

We're looking for an E-commerce Manager to grow online sales through our [website, app, and marketplaces]. You'll manage the online store, plan promotions, improve conversion, and work with marketing, merchandising, and fulfillment. The right person is commercial, comfortable with data, and knows how online stores work.

E-commerce managers own a fast-growing share of company revenue. A strong online store converts more visitors, raises order value, and gives customers a smooth experience from browsing to delivery.

Key responsibilities:

• Manage the online store on platforms such as Shopify, Adobe Commerce, BigCommerce, or Salesforce Commerce Cloud.
• Plan and run online promotions, product launches, and seasonal campaigns.
• Manage product listings, pricing, images, and descriptions with the merchandising team.
• Sell on marketplaces, such as Amazon and Walmart Marketplace, where they fit the business.
• Improve conversion through A/B tests on pages, checkout, and site search.
• Track KPIs, such as revenue, conversion rate, average order value, and return rate, in Google Analytics 4.
• Work with marketing on paid search, email, and social campaigns that drive traffic.
• Work with fulfillment and customer service on delivery times, returns, and stock accuracy.
• Keep the site compliant with accessibility, payment security (PCI DSS), and privacy rules, such as the ADA and state privacy laws [or the Equality Act 2010 and UK GDPR (UK), the Disability Discrimination Act 1992 and Privacy Act 1988 (AU), or the RPwD Act 2016 and DPDP Act 2023 (India)].
• Manage e-commerce budgets and agency or developer partners.

• Bachelor's degree in Business, Marketing, or a related field.
• [X]+ years of e-commerce experience, including managing an online store.
• Hands-on experience with at least one major e-commerce platform.
• Working knowledge of Google Analytics 4 and conversion rate optimization.
• Experience working with marketing, merchandising, and fulfillment teams.
• Advanced Microsoft Excel or Google Sheets skills.

• Commercial thinking.
• Data analysis.
• Project management.
• Customer experience design.
• Clear communication.
• Vendor management.

• Experience with Amazon Seller Central or other marketplace management.
• Basic HTML, CSS, or Liquid knowledge.
• Experience with product information management (PIM) software.

• [Health, dental, and vision insurance, or private medical cover]
• [Retirement plan, such as a 401(k), pension, or superannuation]
• [Paid time off and holidays]
• [Annual bonus tied to online revenue]
• [Remote or hybrid work options]
• [Salary range]