Job title: Publicist
Location: [Company location]
Reports to: [PR Director or Head of Communications]
Employment type: [Full-time]
Job summary:
We're looking for a well-connected and proactive Publicist to manage media relations for [clients, talent, or brands] at [Company name]. You'll secure media coverage, manage public image, and handle press inquiries.
This role shapes how the public sees our clients. Positive, well-timed coverage builds reputation, supports launches, and helps clients reach their goals.
Key responsibilities:
- Develop publicity plans for clients, campaigns, and launches.
- Write press releases, media pitches, talking points, and bios.
- Build and maintain relationships with journalists, editors, and influencers.
- Pitch stories and secure interviews, features, and media appearances.
- Manage press inquiries and coordinate interview requests.
- Prepare clients for interviews, press events, and red carpets.
- Monitor media coverage and report results using tools such as Cision or Muck Rack.
- Handle crisis communications and protect client reputation.
Qualifications: - Bachelor's degree in public relations, communications, journalism, or a related field.
- [3+] years of experience in publicity or public relations.
- An established network of media contacts.
- Experience with media databases and monitoring tools.
- Strong writing and editing skills.
Skills: - Media relations.
- Persuasive writing.
- Relationship building.
- Crisis management.
- Time management under tight deadlines.
Nice to have: - Experience in entertainment, music, or [industry] publicity.
- Social media management experience.
Benefits: - [Health, dental, and vision insurance, or private medical cover]
- [Paid time off]
- [Retirement plan, such as a 401(k), pension, or superannuation]
- [Access to premieres, launches, and industry events]
- [Salary range]